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What is the Amazon Advertising Conversion Rate? The Amazon advertising conversion rate (CVR) will tell you how many of the

At the beginning of October, George Roberts (our Head of Sales) took on Vegas to attend the Elite Sellers Group

In this rapidly changing, consumerist society we live in, it is no surprise that more than 197 million people visit

When Amazon Advertising’s demand side platform was introduced, it offered a way for vendors to purchase both display ads and

It is only natural when creating manual campaigns that some search terms will outcompete the others – much like survival

For many of us, quarter four (Q4) exuberates joy, prosperity and love. In this time we relish the festivities of

If you haven’t heard of Amazon Launchpad, you’re not alone. Since 2015, Amazon has offered this service to support small

When beginning to sell through the Amazon platform, there are a number of areas where sellers will need to focus

Over the past few years, Amazon has shifted from being primarily a selling platform to a powerful branding platform. As

Although Amazon is increasingly transitioning into a branding platform, the fact is that most brands and most sellers continue to

As an Amazon PPC agency, we spend most of our time immersed in the Amazon Ads interface, performing routine housekeeping

For any retail brand looking to grow sales and boost online visibility, it’s hard to deny the business case for